Dunning Sequence Email Templates for Overdue Invoice

The right dunning sequence turns ignored invoices into paid ones. With these overdue invoice email templates, you’ll keep your payment process professional, on track, and enforceable throughout every follow-up attempt. Templates only — not legal advice.

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When to use / when to send

  • Start this sequence after your invoice passes {{DueDate}} and has no scheduled payment date.
  • Ideal for 7+ days overdue with unpaid status.
  • When initial reminders are ignored or result in vague replies.
  • When you want to demonstrate process before escalating.
  • If you need an audit trail for collections or AP conversations.

Checklist / what to include

  • Invoice #{{InvoiceNumber}} and due date {{DueDate}}.
  • Amount due (and any unpaid portion if partial).
  • Current payment status or reply history.
  • Reply-by date {{ReplyByDate}} for each step.
  • One payment link {{PayLink}} per message.
  • Dedicated contact point (your phone/email).
  • Escalation notice in the final step.
  • Confirmation request for updated AP contact (if needed).
  • Proof of delivery if escalation required.

Copy/paste templates

How to use these templates

  • Start with the friendly reminder before moving to firmer language.
  • Advance to the next template only if previous is ignored.
  • Always ask for a specific payment date, not just ‘processing’.
  • Escalate on the date given in your final notice.
  • Log replies and maintain a thread for audit purposes.

Recommended timing / follow-up plan

  • Day 1 overdue: Send sequence starter.
  • Day 4–5 overdue: Send second follow-up.
  • Day 7–10 overdue: Send firm ask requiring a date.
  • Day 12–14 overdue: Send final notice with deadline and escalation warning.
  • If they give a pay date, confirm receipt in writing.
  • If silence remains, proceed to escalation as stated.

Best practices / common mistakes

  • Do: Keep all communication in a single thread for clarity.
  • Do: Include a payment link in every email.
  • Do: Use real deadlines and reply-by dates.
  • Do: Escalate only when you mean it and have documented the timeline.
  • Don’t: Threaten escalation if you’re not ready to enforce.
  • Don’t: Send multiple final notices, as this weakens your position.
  • Don’t: Accept vague replies without a firm payment date.
  • Don’t: Add emotion or frustration to template language.
  • Do: Reference AP by name for B2B clients.
  • Don’t: Forget to check for AP contact changes or payment run dates.

FAQ

A dunning sequence is a planned, step-by-step process for following up on overdue invoices—moving from gentle reminders to stronger requests and, if necessary, escalation. Each step aims to get payment or a confirmed resolution date.

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